With marketing goalposts constantly changing and the ability to do more and more online, it can be overwhelming and time-consuming trying to work out where to begin with benchmarking yourself. Trying to do this with online tools will only provide generic and vague ideas; what you really need is a dedicated team of experts who will provide serious value and detail on your current strengths and weaknesses across the board, and ideas for incremental improvement in all areas. We help ambitious businesses like yours exceed your marketing goals, by starting off with an in depth marketing audit which really gets to the core of where your marketing strategy needs refining and strengthening.
If you’ve got an online business and you want marketing support, our audit is for you. We love working with ambitious businesses who are visionary and want to grow, or are even frustrated with their current results and need help to work out how to be more successful. We’ll put an end to your frustration and channel it back into the excitement that you once had!
Our online audit is perfect for business owners as well as marketing specialists who are operating on behalf of a business, such as marketing managers, digital marketing managers and digital marketing executives who need clarity on where to focus and invest their budget.
Tracking audit. We will check to see if your tracking is measuring and analysing your data correctly. Without tracking the right things in the right ways, you’ll be collecting inaccurate data or there will be gaps in your data and you won’t know whether your efforts are paying off or what decisions to make.
Google Analytics Audit. We analyse the historical performance of your website and offer strategic insights. We identify how visitors use your site, where they arrived from and what you can do to keep them coming back and converting.
Keyword position benchmark audit. Defining your keyword targets is complex. It is hugely dependent on your website, business objectives and your target audience. Our team uses thorough analysis techniques to make keyword recommendations that will drive the most traffic and conversions for your goals. We also benchmark your current ranking positions so you can see the improvements.
PPC account analysis audit. We will review your existing Google Ads account (if you have one) to benchmark your current performance and make recommendations on budgeting, targeting and keywords. Then, you can reduce your wasted ad spend and start improving your ROAS.
Technical SEO audit. We will identify your existing SEO technical, content and authority issues that are hindering Google search rankings and performance, so that your website will start ranking higher and become more visible to your clients and customers.
Competitor analysis. We will identify how your website compares to your five main online competitors and what you can do to out-perform them. Our recommendations will help you to start dominating the online space.
Your business has huge potential. Our audit uses the latest diagnostic tools and expert minds to empower your ability to succeed and help you achieve (and exceed) those goals. When you sign up for our Digital Marketing Audit, we will give you the following benefits:
We start by having an initial telephone consultation with you to give us an understanding of your business aims and objectives. Then, our team of technical experts from the Analytics, SEO, PPC and CRO disciplines will spend over 27 hours manually reviewing your current digital performance. They will pinpoint exactly what is and isn’t working. This information is vital so that you can maximise your growth opportunities and improve your return on investment.
A small investment now will reap gains and results long-term. By drawing your attention to what is and isn’t working, our audit will help you save money instantly and help you make better decisions. You can then build on this by allocating more budget to campaigns that you know are profitable, and tweaking anything that isn’t.
You can be assured that our support doesn’t end at the audit. Whilst the Digital Marketing Audit is a standalone service, and you are more than welcome to take it away and make your own improvements, we ultimately offer ongoing services that will implement our recommendations (plus much more) and give you ongoing support.
Humanising digital marketing is a key aim for us. We’ll help you unpack the data, digest digital strategy and ensure you know that digital marketing is no dark art. We’ll tell you what we’re doing and how we’re doing it as we optimise your online results. We can keep it top-level, or get as detailed as you like. To succeed online, it is vital that you understand how your digital strategy & website can be improved, and we’ll help you with that.
If you’re looking for a local marketing agency which specialises in digital marketing audits, then we may be a good fit for you. You will also be welcome to walk in and talk with the team or meet for a coffee with our Directors. We’re based on Head Street in the centre of Colchester and also have a team based in London offices at multiple locations, including Covent Garden, Victoria and Liverpool Street.
Summary
Defines how effective your digital marketing efforts are and highlights areas of opportunity
Report Outputs
Turnaround Time
Completed within 7 Days of request
Fee
from £750 +VAT
Our team will humanise digital marketing for you and exceed your website goals.
Ask us about our Digital Marketing Audit to get started.
