Get confident in digital

Ask us about SEO training for you or your team. Depending on your prior knowledge and business needs we can tailor training to include things like: SEO basics, how search engines work, local SEO, international SEO, keyword research, SEO best practices, schema markup, and technical elements.

Our PPC in-house experts, Mick and Abdul, can provide training in how to set up, run, manage, and optimise a paid media account. They can teach you about bidding, budgeting, and using AI in your ads. They can also provide training on different platforms such as Google Ads, Meta, LinkedIn, and Microsoft/Bing ads.

Content training is delivered by our in house content team, led by Kerry. Whether you want to know how to write landing page copy, blogs, articles, whitepapers, meta descriptions, or optimise your current copy for search engines, they can help. They’ll teach you how to do a copy teardown, how to map your keywords, and much more.

Need help understanding Google Analytics 4? Our SEO team can train you on how to use all aspects of GA4, increasing your confidence and understanding of your data. We’ll show you where to find the most important data, how to set up tracking and reporting properly, and what you can do with your data.

Published in 2020, our digital marketing textbook teaches you how to shoot the highest paid person’s opinion with data. This book is all about how to use data to make the best marketing decisions, and has chapters on everything from technical SEO to project management, conversion rate optimisation to digital sustainability. It’s available in paperback and eBook.

Every year we run our award-winning, week long, free, marketing course for university students and recent graduates. There are 20 places each year, and students are interviewed beforehand. The goal of this Academy is to bridge the gap between academia and the real world of digital marketing, and get their careers off to a flying start.

We have combined the knowledge from our digital marketing book and the Footprint Academy to create this online course, available to buy and complete in your own time. It contains quizzes, interactive content, and downloads, as well as bitesize videos covering multiple marketing topics.

We love running our own events on topics that are important to our employees and the wider industry, as well as speaking at other organisations’ events, on podcasts, and panels. Take a look at our past and future events here.

We are so proud of the network of amazing partnerships we have built with other agencies and businesses, and we offer knowledge sharing sessions to our partners, where we teach their employees about an element of what we do, and they reciprocate.

We regularly guest lecture on marketing topics for undergraduate and postgraduate students at several universities. We do this to help close the knowledge gap between academia and the real world, and teach important concepts and skills that students will need in their marketing careers.