Footprint Digital has been a longstanding Google Partner; we’ve always made sure that our entire team are qualified, completing annual Google Exams to ensure knowledge in Analytics and Google Ads is up to date. We also ensure that the accounts we work on are constantly testing and implementing the latest features such as Performance Max, and the results we deliver for our clients enable them to scale their activity sustainably and do more with confidence.

Recently, Google changed the way that it categorises Partner Status, introducing a three-tiered system of ‘Members’, ‘Partners’, and ‘Premier Partners’. This system encourages best practise, and increased expertise within agencies across the UK. Having a Premier Partner tier gives agencies something to aspire to and be proud of when they reach it!

It’s with great pleasure that the team here at Footprint Digital can report that our Premier Partner status has been confirmed for 2023.

As a Premier Partner we are able to access exclusive events which often give advance notice on new products and features which can help our clients get a step ahead, and we also have access to a higher level of support and communication with the team at Google about challenges we and our clients face, and give Google feedback on the platform in general.

The most important part of being a Premier Partner, is that we can pass all those benefits onto our clients, making sure that they are at the forefront of any new developments, have access to vital data and industry insights, and are getting the best return on their Paid Media investment.

What a great start to 2023!