Purple office shot jon, rob, sam, david

Harness the power of PMax and AI advertising

Performance Max Advertising

Performance Max Advertising is part of the PPC retained package at Footprint Digital.

Home / Services / Performance Max Advertising
Woodcut Illustration Tree Dots

Summary

P-Max Ads support is part of our PPC service. You’ll get:

  • No charge for phone support,
  • A human approach to digital marketing with no jargon or fluff,
  • Clear reports that work for you & your business goals,
  • A dedicated Relationship Manager,
  • A team of industry experts.

What is Performance Max?

Performance Max is an innovative Google advertising type that maximises your ad performance across all Google platforms.

Unlike traditional Google ad campaigns that target specific channels, Performance Max allows us to run a cohesive campaign across YouTube, Display, Search, Discover, Gmail, and Maps, reaching customers across their user journey.

By using Google’s advanced machine learning algorithms, Performance Max helps to optimise your ads in real-time to deliver the best possible results based on your business goals and marketing objectives.

Benefits of Performance Max for marketing

  • Cohesive campaigns: Using a single campaign, we can reach audiences across multiple Google platforms.
  • Increased reach: We can access a broader audience by utilising all of Google’s channels, ensuring your ads are seen by potential customers wherever they are.
  • Advanced machine learning: Your marketing will benefit from Google’s powerful AI that continuously learns and adapts, optimising your ads for the best performance.
  • Enhanced targeting: We can use sophisticated audience signals and real-time data to target the right users at the right time, improving your website’s conversion rate.

Why choose Footprint Digital for your online advertising?

We are dedicated to helping businesses thrive in the digital landscape. Our PPC retained package, featuring Performance Max advertising, offers several distinct advantages:

  1. Expertise and experience: Our PPC specialists have extensive experience managing and optimising successful campaigns across various industries. We stay up-to-date with the latest trends and technologies to ensure your campaigns are always ahead of the curve.
  2. Customised strategies: We understand that every business is unique. Our team works closely with you to develop tailored advertising strategies that align with your goals and target audience.
  3. Data-Driven approach: Leveraging advanced analytics and performance data as well as our position as a Google Premier Partner, we make informed decisions that maximise your ROI. Our focus on continuous improvement ensures that your campaigns evolve and improve over time, and never stagnate.
  4. Transparent communication: We believe in building strong, transparent relationships with our clients. You’ll receive regular updates and detailed reports on your campaign’s performance, along with insights and recommendations for further optimisation.

How do I get started?

Harness the power of Performance Max advertising through our PPC retained package. Our expertise, personalised approach, and commitment to best practice make us the ideal partner for your online advertising needs. Contact us today to learn more about how we can help you achieve your marketing objectives and drive growth for your business.

To get started, fill out our simple contact form, and our Business Development Manager, Dave, will get in touch to discuss your overall business goals and how we can help you get there. If you have any questions, we’re more than happy to have an informal chat beforehand to ensure our service is right for you.

We have offices in Colchester, Essex and London but are more than happy to offer virtual meetings – whichever you prefer.

Once you’ve signed up for a PPC retainer, you’ll be assigned a Relationship Manager, an experienced Paid Media expert and if you need content – a Content Manager/Writer.

Our PPC team are here to help you succeed online

These are the experts who work on your PPC account and can support you with P-Max Ads creation, management, and optimisation:

Footprint Digital lines teal background image

Get started with Paid Ads using Performance Max

Get in touch and we’ll discuss your paid media needs. Our PPC team will be able to advise you on the best ad types for you, which could include Performance Max.