YouTube Advertising

YouTube Video Ads are promotional videos that businesses can pay to display to viewers on YouTube, reaching people before, during, or after videos.

Depending on your target audience and goals, YouTube Video Advertising can be an effective strategy, especially for businesses looking to leverage the power of video content.

Benefits include:

• Extensive online reach: Over 2 billion people worldwide use YouTube, with around half of internet users watching YouTube videos at least monthly. Tap into this vast user base, and get your ads in front of a captive audience.
• Engaging content: Video is one of the best mediums for storytelling and engagement. Utilise the power of video to connect with your audience on a personal level.
• Targeted advertising: Reach your ideal customers with precise targeting options based on interests, demographics, and viewing behaviours.

YouTube video campaign setup

As part of our monthly PPC retainer, we can provide YouTube advertising support.

Our paid media experts are adept at setting up and managing YouTube Video campaigns that resonate with your brand, target audience and objectives.

Their work will include:

• Comprehensive audience research and targeting,
• Strategic campaign settings configuration, including budget, media buying, and ad placements.

YouTube video management

We ensure your YouTube Video campaigns are optimised for maximum performance and ROI.

• Continuous campaign monitoring and optimisation,
• Detailed performance analysis and insightful reporting,
• Efficient budget management and ROI tracking.

YouTube TrueView ads

Engage viewers with YouTube TrueView Ads, allowing them to skip after five seconds, ensuring that you only pay for engaged views.

• Customised TrueView ad creation,
• Targeted audience segmentation and delivery,
• Performance tracking and optimisation.

YouTube Display ads

Expand your reach with Display Ads on YouTube.

These ads can appear on specific videos and channels, or across the whole platform and homepage, depending on budget and targeting requirements.

Ready to elevate your brand’s presence with YouTube Video Advertising?

Contact us today for a personalised no obligation consultation about paid media and YouTube advertising and discover the opportunities awaiting your business.

To get started, fill out our simple contact form, and our Business Development Manager, Dave, will get in touch to discuss your overall business goals and how we can help you get there. If you have any questions, we’re more than happy to have an informal chat beforehand to ensure our service is right for you.

We have offices in Colchester, Essex and London but are more than happy to offer virtual meetings – whichever you prefer.

Once you’ve signed up for a PPC retainer, you’ll be assigned a Relationship Manager, an experienced Paid Media expert and if you need content – a Content Manager/Writer.