Local SEO

Whether you’re in retail, leisure, professional services or any other industry, you’ll want to tap into the 97% of users searching online for local businesses. To do this you need a data-driven local SEO strategy to get your brand’s name out there and build an online reputation.

Our SEO and content experts have over 50 years of combined experience optimising businesses for local search queries.

We’ve seen it all and know exactly how to create a strategy that drives profitable results.

Choose a Local SEO agency that knows how to target customers close to your business – you don’t have time to waste.

As a marketing manager, does any of the following resonate with you?

• You offer a service that’s specific to a certain area,
• Your company has multiple locations across the UK,
• Your company has high local competition that needs a data-driven local SEO strategy to compete,
• You’re struggling to pinpoint the reasons why your products or services aren’t appearing in Local Search (and finding it hard to explain this to stakeholders).

If you relate to any of the above, you’ll benefit from our local SEO services.

These challenges are common among in-house marketing teams, especially when running marketing operations for a large number of locations. One person can’t manage all this alone.

Whether you’re in charge of marketing for a restaurant, retail store, gym or any kind of service-based business,  we’re here to help you climb the search engine rankings, get more customers through the door, and boost your bottom line.

Our services focus on optimising your local SEO to drive better organic traffic and sales.

Access honest and effective strategies that aren’t about tricks or gimmicks. See what we offer below.

Local SEO audit

Similar to a Technical SEO audit, a local SEO audit focuses on your company’s local online presence. The local SEO audit helps to assess current local search performance and offers actionable insights to work on and improve your ranking factors.

Local SEO ranking factors

• Keywords,
• User experience (UX),
• Quality of local search citations,
• Google My Business (GMB) profile,
• Click-through rate (CTR) from search results.

Local keyword research

By conducting in-depth keyword research, we identify local keywords that your potential customers are using and focus on the most relevant keywords. We then build out (or optimise) the page structure to appear for local search – and encourage these visitors to convert!

‘Google My Business’ management

Your Google My Business profile is your online shop window. We’ll make it as welcoming as possible for your potential customers, with accurate, up-to-date information and engaging copywriting.

Localised content creation

Creating engaging, locally-focused content will show your customers that they’re in the right place and tick all of the search engine best practice boxes. Google will establish your business as an authority in your industry as you show off your local expertise and knowledge. Our expert content team will attract new customers and keep them coming back for more with local  SEO landing page optimisation.

What separates us from other local SEO agencies is our technical expertise, dedication to education and data-backed approach. No marketing manager should have to face it alone – let’s work together to achieve your business goals, attract more local customers and increase your organic visibility.  We’ll teach you as we go.

To get started, either fill out our simple contact form, or give us a call.

You’ll first speak with Dave to discuss your overall business goals and how we can help you get there. If you have any questions, we’re more than happy to have an informal chat beforehand to ensure our service is right for you.

We have offices in Essex (Colchester) and London but are more than happy to offer virtual meetings – whichever you prefer.

Once you’ve signed up for a retainer, you’ll be assigned a Relationship Manager, an experienced Local SEO expert, and a Content Manager/Writer.